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The Heat is On, But We Can Turn it Down
As temperatures rise and heatwaves become more frequent, it’s time to turn up the cool factor—both for our planet and for Nice.
We are the only charity providing direct and inclusive funding to people living in the rainforest. We’re rallying the power of the world’s best rainforest guardians, and we need your help to inspire change.
The Problem: It’s Getting Hot in Here
🥵 The last decade was the hottest on record, with 2016 and 2020 tied as the warmest years.
❄️ Weather-related disasters, fueled by climate change, have increased fivefold in the past 50 years.
🫣 Climate change could push 132 million people into poverty by 2030.
The common denominator between these problems isn’t just the effect on our planet, but the effect on the people who live here. Our lives are interconnected with nature. We are not separate from the wildfires that rip through California or the floods that force people from their homes.
Business as usual is over. Climate action isn’t just good for the planet—it’s smart business. After all, there is no business on an overheated planet.
Your Community Cares
Yet, we can still inspire hope. As a leading brand, you have a unique power to inspire change, and your community is ready for someone to take charge:
✊ 75% of Gen Z are more likely to buy from brands that give a portion of their sales to charity.
🔝 94% of Gen Z and 93% of Millennials consider sustainability in their purchasing decisions, and 73% of Gen Z are willing to pay more for sustainable products.
🌎 88% of consumers will be more loyal to a company that supports social or environmental issues.
